We were doing content even before it was fashionable to talk about it

Manoj Vijay is head of the design desk in Bangalore. He is also skilled at video editing and is a design-ninja when it comes to Photoshop, Illustrator, Indesign, and Lightroom.

He never says ‘No!’ to anything - however challenging - and believes design has no boundaries. “I love thinking on the go, trouble-shooting and experimenting!” says Manoj.

A self-taught professional, Manoj learnt on the job. In close to two decades of working, he grew from being an apprentice at a design studio to where he is today.

In his free time, Manoj enjoys watching movies, making 3D miniature art products, and exploring mobile photography. A biker at heart, Manoj lives in Bangalore with his mother, wife, Sowmya, and two sons, Tarun and Varun.

Madhu leads the business development and client experience function. She is responsible for revenue, profitability and operationalizing the content strategy.

A go-getter, Madhu is at her best when there’s a problem to solve. She enjoys her unique role in the company and says: “I love it in DBC – the excitement never ends!”

With degrees in biochemistry and management, Madhu followed her heart to choose a career in business and marketing. She has worked at The Times of India, Worldwide Media and India Today. 

An avid trekker, Madhu loves exploring the Himalayas. She has trekked to the Annapurna Base Camp - Nepal, Hempta Pass - Spiti Himachal, Dzukou Valley- Nagaland and the Valley of Flowers - Uttarakhand, among others, and is always up for scaling new heights. 

Originally from Shillong, Madhu lives in Bangalore.

As former business head of marquee titles such as Cosmopolitan, Harper’s Bazaar, Good Housekeeping and Women’s Health, Shveta’s vision is to help every brand behave like a publisher.

She believes: “The content a brand creates reflects how seriously it takes its consumers, and therefore it’s business. It’s time brands made content their top priority.”

Renu’s exacting eye gives the final go-ahead to all design-related work. She also handles projects on her own, interpreting clients’ needs with her understanding of design.

Renu is seldom satisfied with ‘it’s ok, will do’ and constantly strives to better her work – be it a complex layout or the simple cropping of a photograph. “I love working in DBC because there is so much variety – every client is a different project and brings its own challenges!”

Renu has more than two decades of working experience in key positions.

She started her career in an advertisement agency and moved on to the media group, Dainik Jagran. She joined India Today as the Art Director of Good Housekeeping, India where she worked on the main magazine and offshoots.

She enjoys yoga and dabbling in cooking. She lives with her son, husband and in-laws in Delhi.

As former Head of Insights & Comms. at SABMiller and now a consultant to 'challenger brands', Akash’s vision is to develop content that brings brand purpose to life.

He believes: “Brands are a sum of the conversations they create and ones they trigger. Aligning content to a purpose helps brands steer the conversations in the right direction”.

As founding editor of Good Housekeeping India, former editor of India Today Travel Plus, Design Today and other lifestyle magazines, Manjira’s vision is to help brands access expert-backed content.

She believes: “Consumers are no longer happy to just consume; they’re also content creators in their own right, hence brands need to up their game and create content that is inspired, useful and enjoyable.”

Nandita’s work is innovative and authentic and spans across various mediums. She places great value in the ethnographic study for design, and believes that content, strategy and design cannot exist in isolation.

Nandita is passionate about learning, growing, experimenting and creating. She says, “I think it pays off to be a “brave idiot”, and never give up on something just because it looks difficult. I am delighted that my work here allows me to learn and evolve constantly.”

With three years of experience, Nandita is a contemporary artist and designer by education. Prior to joining Don’t Be Content, she worked with Thoughtchefs Advertising and Marketing and Acme Experience Pvt Ltd.

She thrives on copious amounts of caffeine (the black kind) and "bad" jokes. If you want to get on her good side, give her a bowl of steaming hot Maggi. Or puppies to play with! 

She lives in Bangalore with the dream of owning a dog.

Poonam Kashib produces content, ideates and works closely with clients to give shape to their requirements. She believes that no project is too small for her attention, bringing skilled consistency to everything she puts her mind to.

Her flair for writing and calm approach makes her the go-to person for clients. Says Poonam: “I love it that we are always trying to raise the bar with everything we do.”

Poonam completed two years in Journalism and Mass Communication from Manipal University and then got diplomas in HR and Leadership Management from Martin University and MVT Management Institute of Australia respectively. Having spent almost six years in Australia, she brings an expansive, global perspective to her job.

In her free time, Poonam contributes to non-profit organizations that fight for animal rights. She regularly organizes local events with them and also rescues and rehomes abused animals.

She lives in Bangalore with her two cats, Mushu Jr. and Skye.